Nonprofit Surveys: Fundraising, Volunteer Satisfaction & More

Are your fundraisers successful? Are your volunteers happy? Did anyone actually like those homemade biscuits last week? A cheap and easy way to get answers to questions like these is through nonprofit surveys. This can help your organization gain a better understanding of people’s experiences, why people donate and how your events could be improved. Ultimately, surveys can give you the data to improve the effectiveness of your organization and increase the awareness of your cause.

Using a large network of audience members as well as specific targeting options, you can reach the respondents you need to get the best responses to a nonprofit survey:

Write a welcoming introduction.

People want to know that their responses will be contributing to something good. Be sure to include an introduction for your survey telling people what their results will be used for and how you will be using them to improve your organization.

Keep your questions short and sweet.

Clarity is key. Stick to the point and ask questions with specific objectives. This way your target demographic won’t zone out answering loads of unnecessary questions, and you’ll have responses to the questions you need answered. It would also be a good idea to hone in on exactly what you want to find out and who should be answering these questions—are you focussing on those who regularly attend fundraisers, or newbies who you want to attract? Be sure to check out some of Pollfish’s targeting and screening questions to narrow down who your survey will be sent to and see how large your survey audience is.

Follow up!

The most successful surveys occur over time. What this means is that you will get answers from your respondents over many successive surveys, so be nice to them. They should receive a thank you for taking their time answering your questions, and make sure you’re doing this sincerely. People are happy to help a genuine company with a good cause.

We understand that as a nonprofit organization you need tools that are inexpensive and quick. With Pollfish surveys starting from as little as $1 per survey and with results available within hours, we’re here to help. We even offer 24/7 communication with our customer support team to help you with anything in regards to your nonprofit survey.