Market Research

These Pollfish survey resources will show you how to conduct market research, using primary and secondary research methods, to identify your target customers and competitors.


Maintaining a Market Research Budget with a Platform of Relentless Quality

Maintaining a Market Research Budget with a Platform of Relentless Quality While many businesses…


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Diving Into the Customer Effort Score (CES) Survey

Diving Into the Customer Effort Score (CES) Survey The Customer Effort Score survey, or CES survey,…


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How to Identify Your Target Market with an Online Survey Platform

How to Identify Your Target Market with an Online Survey Platform To achieve business success, you…


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River Sampling Versus RDE Sampling: Which is Superior for Market Research

River Sampling Versus RDE Sampling: Which is Superior for Market Research River sampling versus…


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How Surveys Improve Content Marketing Strategy

How Surveys Improve Content Marketing Strategy To survive in the modern age, your business needs a…


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Using Artificial Intelligence Software to Build Relentless Quality

Using Artificial Intelligence Software to Build Relentless Quality Artificial intelligence…


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Pollfish School

Get a closer look at Pollfish features and see how they work.


How to Create a Survey with Sensitive Questions

How to Create a Survey with Sensitive Questions Setting up a survey that deals with sensitive…


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Understanding the Data in Multiple Selection Questions

Understanding the Data in Multiple Selection Questions Several market research campaigns and…


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survey-fraud

How Pollfish Provides Quality Data and Prevents Survey Fraud

How Pollfish Provides Quality Data and Prevents Survey Fraud Pollfish implements a variety of…


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Incorporating the Translate Survey Feature into Your Surveys

Incorporating the Translate Survey Feature into Your Surveys The new Translations feature from…


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The Pollfish Approach to Third-Party Tool Usage

The Pollfish Approach to Third-Party Tool Usage As we have previously documented, the Pollfish…


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How to Use the New Carry Forward Feature for an Enhanced Survey Experience

How to Use the New Carry Forward Feature for an Enhanced Survey Experience As the heart of any…


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Survey Guides

Take a deep dive on important topics in market research and consumer insights. Discover everything you'd want to know on a wide range of topics, and how you can use Pollfish to more effectively address problems.


How to Conduct Exploratory Research for Your Early Research Needs

How to Conduct Exploratory Research for Your Early Research Needs Exploratory research is one of…


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The Complete Guide to Mastering the 6 Most Critical Types of Research for Any Research Endeavor

The Complete Guide to Mastering the 6 Most Critical Types of Research for Any Research Endeavor…


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Market Research Survey: The Complete Guide

Market Research Survey: The Complete Guide Market research is a broad category of research,…


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How to Build Effective Survey Studies for Valuable Market Research 

How to Build Effective Survey Studies for Valuable Market Research  Survey research is an…


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The Complete Guide to Qualitative Market Research

The Complete Guide to Qualitative Market Research Qualitative research is one of the most prominent…


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The Complete Guide to Quantitative Market Research

The Complete Guide to Quantitative Market Research Quantitative research is a chief category in…


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